風光雄鹿波蘭低迷

該公司公布的銷售€1.926億2004年的前六個月,一個在去年同期提高18.3%。在同比基礎上,增加了15.3%。因此,營業利潤20.6%之前,2003€420萬。宮表示,上半年良好的增長,得益於優秀的銷售在下半場的前兩個月,使它解除了全年銷售預測作為一個整體€4億或超過1.5億瓶伏特加。在2003年的銷售額3.51億€。最後從飛利浦千禧年公司薪酬支付€200萬(目前擁有100%的望樓的伏特加品牌的法國公司幫助它創建)幫助抵消了重組成本€100萬在保加利亞,公司擁有Skara酒廠的,但在紅宮卻完成了一半。淨虧損€060萬,低於€350萬的利潤,增加財政支出和稅收貢獻。波蘭占最大份額的公司的結果——90%的銷售額是由那裏,現在風光Starogardzka伏特加是暢銷品牌,占15%的市場份額。該公司繼續加強其領先地位在波蘭伏特加生產商在一半的市場份額33%,AC尼爾森的數據顯示,從一年前的24.4%。去年收購Polmos Lancut導致上半年性能好,得益於Olczysta的添加,Biala Dama、望樓的波蘭連衫裙,北極星和Lancut品牌的組合——第一次Lancut品牌取得了全國分銷。雖然在波蘭望樓的持續增長,今年的表現發生了戲劇性的經濟低迷。 In the first half of 2003, turnover was up 51.6 per cent (or 76.2 per cent excluding the impact of currency exchange rates), but with the Polish market sliding deeper into recession during the last 12 months, the company was always likely to struggle to repeat this impressive performance. This in part explains the company's desire both to add more Polish distilleries to its portfolio (in a bid to create production synergies and reduce costs) and to expand opeartions outside Poland, notably to Lithuania. In Poland, for example, Belvédère is one of the bidders for the country's largest distillery, Polmos Bialystok, whose privatisation is expected to be completed in the early part of 2005. The distillery, which makes the popular Absolwent and Zubrowka brands, is expected to attract considerable interest, however, with US-based CEDC already in the running. The move into Lithuania, meanwhile, began last year when the French firm acquired the former Lithuanian state-owned vodka distillery Vilnius Detige. The proximity of Lithuania to Poland allows for significant production synergies, the group said, and the company is likely to look for further acquisitions there to create greater economies of scale - and offset its reliance on the weak Polish market.