蜂蜜的銷售上升,果醬下降

食品工業用壓力來幫助減少目前英國的肥胖危機,消費者越來越願意購買健康的選擇。報告說,這可以提供蜂蜜銷售增長的原因。敏特公司的報告顯示,蜂蜜甜的傳播市場已經取代果醬,堵塞後,已成為第二大部門。“親愛的銷售近年來所做的特別好,因為它成功地強調了它所有的自然憑據,使大多數人英國最近癡迷於一切自然和有機的,”Mintel的朱莉·斯隆表示。根據這份報告,果醬甜傳播市場的占35%的£89 2006年,而蜂蜜26%£67,銷售和銷售果醬的21%的市場與銷售£52米。花生醬占市場的10%,巧克力和堅果利差5%,水果凝乳2%,糖漿和糖蜜百分之一。據報道,堅果過敏的擔憂意味著花生醬和螺母利差下降了7%的銷售在2004年至2006年之間,和果醬下降了10%。“果醬往往強調糖含量低,但是今天人們不感興趣已經拿走,附加值更感興趣或所有天然產品溢價成份,”斯隆說。“有機增長領域,品牌強調他們的果子內容和果實生長的地方。”The report also outlined the current habit for people to snack at their desks, or while on the move, rather than to eat a proper breakfast, a market it suggests could be looked at by the sweet spreads industry. However, the Food Standards Authority (FSA) in the UK warns consumers to watch out for other words used to describe added sugars, such as glucose, fructose, corn syrup and honey. In April, consumer watchdog Which? also hit out about this claiming that sugar may be listed as one of many ingredients, including honey. However, a study in the US last year suggested that honey could be substituted for sugar because of its potential health benefits, ranging from prebiotic to antioxidant. "Because honey has potential health benefits and induces a similar glycaemic response, substituting honey in place of sugar may be warranted," said Jennifer Ilana Ischayek from San Diego State University. The total 2006 sweet spreads market was worth £253m, the same as in 2004, but the report says without the growth in honey sales, the overall market would have "undoubtedly" seen sales slide. It said the total UK sweets spreads market is set to rise by just £1m this year. China is currently the largest honey-producing nation in the world, with around a 40 per cent slice of the market. The next biggest producers are the US, Argentina and Ukraine.